A Scent-sational Transformation: LMC’s Remarkable Rebrand for Sensory Marketing Pros
Go behind the scenes of a remarkable rebrand for Sensory Marketing Pros, lead by LMC, a strategic brand marketing agency based in Grand Rapids, Michigan.
Mastering Inbound Marketing in a Noisy Digital World: 7 Actionable Tips
Discover seven actionable tips to make your inbound marketing strategy more effective from content to personalized experiences and video marketing, learn how to stand out and connect with your audience.
Outshining the Competition: How Il Makiage Developed a Strong Brand Positioning Strategy
Il Makiage took the beauty industry by storm From beginning to end, Il Makiage made it seamless for me to test, buy, and use their product. Here’s a breakdown of Brand positioning strategies that Il Makiage used to stand out in the market, from the perspective of a Brand Marketing Consultant. If you’ve haven’t heard […]
KLS Marketing Group Brand Strategy, Development and Website Design
KLS Marketing Group KLS Marketing Group is a social marketing agency based in the greater Phoenix area. They help small businesses, real estate agents and interior designers leverage social marketing to stand out online. The capabilities Consulting, Brand Strategy, Brand Identity, Copywriting The challenge KLS Marketing Group has been operating for years with inconsistent […]
Safe Haven Brand Strategy & Development
Safe Haven Coach Safe Haven Coach provides nervous system support & somatic coaching for high-achievers who want to heal while pursuing their goals. They strive to foster healing and joy to those experiencing chronic stress, trauma and burnout all around the world. The capabilities Brand Strategy, Brand Identity, Copywriting The challenge Safe Haven Coach came […]
Video Production for Grand Rapids Public Museum
Short Video for Social Media Additional Project Grand Rapids Public Museum The GRPM boasts one of Michigan’s largest collections of historical and cultural artifacts and scientific specimens that tell the stories of West Michigan and beyond. The capabilities Messaging, Video Production, Studio Video Editing The challenge Grand Rapids Public Museum wanted to highlight their TOYS! […]
Brand Strategy & Website Design for E+M Creative Co
E+M Creative Co. E+M Creative Co is making waves in the presentation design space by intentionally transforming dull content into modern, functional, impactful presentations that captivate audiences and increase company ROI. The capabilities Brand Strategy, Brand Identity, Copywriting, Website Design The challenge E+M Creative Co wanted to position themselves as a partner for both corporations […]
How to Navigate Shifts In Your Business | SHIFT Series, part III
We recently implemented Summer Fridays which means our office is officially closed on Fridays and I get to be home with my kids!! I dreamed of this day! Nora, Isaac and I have a whole list of fun activities for the summer. Blueberry picking at a local farm. Time swimming at the lake. Trips to […]
How to Know If You Need to Pivot Your Business
“I’m tired of relying on Instagram for leads.” “My agency is sustaining me right now because my courses aren’t selling like they used to.” “I want my brand to grow beyond courses into a lifestyle company but I don’t know where to start.” These are just a few blurbs from recent conversations with fellow female […]
What I Learned After Spending A Year Restructuring My Company | SHIFT Series Part 1
What I Learned After Spending A Year Restructuring My Company | SHIFT Series Part 1 A year ago my husband and I jetted off to New York City for a fancy business trip where I got to meet up with other entrepreneurs, relax at a bougie spa, and then spend a few days exploring the […]