I’m a sucker for a Hallmark Christmas Movie. 
THE PLOT:
→ Girl leaves the big city to visit a quaint Christmas town.
→ She meets a hot lumberjack in his mid-30s who’s somehow the perfect mix of sweet + successful… also still single??
→ She has a huge breakthrough moment, falls madly in love, then…. you ready for it?
→ She quits her big city job and moves to this town to live on dreams!!!!
The formula is predictable. But it works! I eat it up! 
Your content should be like this too. Why? → Cause dependability leads to trust, which leads to good relationships and business growth.
THE 5 HALLMARKS OF GOOD CONTENT:
Attention-grabbing
Story-driven
Perspective-shifting
Value-adding
Questions? I’d love to answer them! Let’s set up a chat + talk all things content marketing + our favorite, cheesy Hallmark movies! 
P.S. This photo is from 9 years ago! I moved from Michigan to a small mountain town in Virginia to be with Justin… who studied forestry and fought wildfires. I suppose I’ve lived my own @hallmark story!