You Can’t Just Rely on Instagram & Facebook
A crisp yellow-lined notebook, a pen with only half the ink left, and a pair of mittens on a snowy day. That’s how I started my email list. >> No fancy lead magnet >> No fancy funnel with a killer welcome sequence. And you know what? I was freaking THRILLED and proud that I started! […]
Time to Get Visible
OH !! Can I just say that as a mom of two, my life is full of enough that I don’t need my marketing to be too?! Can I get an amen from my fellow mamas?? → Growing your biz → Moving the needle → Scaling to 6 figures Blah blah blah… it all feels […]
How to Build a Business Around Your Big Life Dreams
Why did you start your business? Freedom? Money? Passion? Purpose? Have you ever lost sight of that reason or found yourself pouring your whole life into your work to still feel discontent, unhappy, unsettled, or like you’re missing something? I’ve been there. Which is why I created Growth Week to help you build a business […]
I Dare You To Create an Actual Marketing Strategy
Ever run into the store for ONE thing and then somehow walk out with 10 others not including the thing you went to the store for? Cause this just happened to me. I ran into Meijer (the midwest version of Kroger or Safeway) for diapers and not 5 minutes later, walked out with a packet […]
How To Launch Like a Pro
3, 2, 1, LET’S GOOOO!⠀⠀⠀ Like any good gardener, you’ve prepped the soil, planted the seeds, watered the crops, and now you’re ready for an abundant harvest. Beep bop beep bop {translating to business speak}: You’ve built brand visibility, added value, nurtured your leads, and now it’s time to launch. WHAT THE HECK DO YOU […]
How to Build + Market a Business Where You Can Put Your Freaking Phone Down
Pull up a chair, imma bout to drop some major truth bombs on you! Ya ready? WHY OH WHY has it become acceptable in the online space to flash $50k launches? When did it become normal to elevate financial gains over the heart, soul, and life gains? Not any more! I’m flipping the script here […]
Major Signs You Need to Revamp Your Marketing
Pregnancy is the best excuse, amiright? I was like 16 months pregnant with my daughter (or at least it felt like it) when we, okay I, decided it would be a good idea to drag our kitchen out of the 80s into the likes of 2018, Joanna Gaines’s style. But given the whole preggo situation, […]
Humble Beginnings: Mindset Challenges of A Beginner Business Owner
Day 1s are always a mix of exhilaration and crap-your-pants feelings. Can I get an amen?! My official day 1 was spent with a glass of Malbec in hand in a cool hotel in Portland. I’d been flown out to produce some video content for a multi-billion tech company and even though I had the […]
Simplify Your Marketing Message With These 3 Steps
Chocolate or poop? The question every parent asks when they discover their toddler has wiped brown stuff all over the wall after being left unattended for 5 minutes. Would you feel better if you knew it was chocolate? Ah but there’s only 1 way to tell. You’ve gotta get up close. Stick with me!! Pause […]
How to Honor Your Brand Values with Social Media
As the CEO & Founder of the Liz McVoy Creative brand, it’s so important to me that our actions both on and offline honor our brand values. Over the last year, I shared my heart, energy, and knowledge around video, branding, marketing, motherhood and entrepreneurship in hopes of helping others reach their goals, feel less […]