How to Build + Market a Business Where You Can Put Your Freaking Phone Down

Pull up a chair, imma bout to drop some major truth bombs on you!  Ya ready? WHY OH WHY has it become acceptable in the online space to flash $50k launches?  When did it become normal to elevate financial gains over the heart, soul, and life gains? Not any more! I’m flipping the script here […]

Major Signs You Need to Revamp Your Marketing

Pregnancy is the best excuse, amiright? I was like 16 months pregnant with my daughter (or at least it felt like it) when we, okay I, decided it would be a good idea to drag our kitchen out of the 80s into the likes of 2018, Joanna Gaines’s style. But given the whole preggo situation, […]

Simplify Your Marketing Message With These 3 Steps

Chocolate or poop? The question every parent asks when they discover their toddler has wiped brown stuff all over the wall after being left unattended for 5 minutes. Would you feel better if you knew it was chocolate? Ah but there’s only 1 way to tell. You’ve gotta get up close. Stick with me!!  Pause […]

The Ultimate Way to Stand Out In Front Of Your Dream Clients

DING! The overhead speaker sounded “Buckle up folks! This is gonna be a bumpy flight so we won’t be turning off the seat belt sign until we reach Detroit.”  The phrase every parent loves to hear when flying with kids… said no one ever. I’ll save you the gory details but right after they said […]

Revealing My Hidden Secret!

There’s no one-size-fits-all approach to business. It takes trial and error, grit, guts, heart, and it takes your story First name / friend! So with that said, here’s the BIG NEWS I’ve been dying to share! I officially resigned from my 9-5 and have stepped into the role of CEO with Liz McVoy Creative full-time! […]

Hidden Secrets to Marketing Your Business

Have you been in search of ways to make your brand stand out or craving that magical formula to success? You know the one – the the step-by-step plan to scaling your business, creating content that stops ALLLL the scrolling, and that X factor that has your dream clients lining up at your door?? The […]

6 Steps You Need to Take Before Launching

Woo hoo! It’s launch day! Like any good gardener, you’ve prepped the soil, planted the seeds, watered the crops, and now you’re ready for an abundant harvest. Beep bop beep bop 🤖 {translating to business speak}: You’ve built brand visibility, added value, nurtured your leads, and now it’s time to launch. BUT WHAT THE HECK […]

Why Instagram Isn’t All It’s Cracked Up To Be

Instagram is like one giant game of keeping up with the Joneses. Those perfectly curated squares, likes, saves, and shares can seem alluring and give you a false sense of security and make you feel like your business is growing when in actuality, more IG followers doesn’t mean more money in your bank account. While […]

DIY vs Outsourcing: How to Make Smart Business Decisions

No one likes to spend money when you don’t need to or waste time on a task that can be done more efficiently (or not at all!). As business owners, you have to figure out how to make smart decisions that allow you to work towards your goals. At some point in time, you’ve either […]

Brand Authority: How to Easily Gain Your Audience’s Trust

What is Brand Authority?⠀⠀⠀⠀⠀⠀⠀⠀⠀ In simple terms, brand authority is when others trust that your company is the expert within an industry or topic. You can’t just say you’re the expert – you have to earn that reputation.This begs the question of how to earn the trust of your audience? Part of the answer is […]