Strategy Check
I’m breaking ALL the rules today. “They” say serve, serve, serve, add value and be yourself THEN you’ll get clients. ✷ I disagree… well, actually, I just wanna add to it… YOU HAVE TO HAVE A STRATEGY! (aka, a plan to get clients, make money, and make it a repeatable, scalable gig) QUICK STRATEGY AUDIT […]
Brand Authority: How to Easily Gain Your Audience’s Trust
What is Brand Authority?⠀⠀⠀⠀⠀⠀⠀⠀⠀ In simple terms, brand authority is when others trust that your company is the expert within an industry or topic. You can’t just say you’re the expert – you have to earn that reputation.This begs the question of how to earn the trust of your audience? Part of the answer is […]