Engedi Church, with locations in Holland and Grand Rapids, MI, is a mission-driven, Bible-teaching church aiming to attract unchurched Millennials and Gen-Z. They needed a modern website to better connect with their community and reflect their values.
Services
Creative Direction
Web Strategy
Web Design
Web Development
Copywriting
Industry
Non-Profit Organization
What We did
Engedi Church sought a modern, user-friendly website to better connect with unchurched Millennials and Gen-Z in West Michigan. Their goals included inspiring first-time attendance, improving local SEO visibility, and creating a welcoming user journey.
We approached the project strategically, conducting stakeholder interviews, performing competitor analysis, and optimizing SEO to enhance visibility. The website was redesigned with a clean, vibrant, and mobile-first aesthetic, featuring simplified navigation and action-oriented content that encouraged engagement.
Challenges & The Results
Challenges: The outdated website lacked clear calls to action, had cluttered navigation, and did not reflect the church’s vibrant personality, resulting in low engagement and minimal SEO visibility.
Results: This project showcases how a strategic approach to web design and development can help mission-driven organizations achieve their goals. By combining audience insights, compelling content, and modern design, Engedi Church is now better positioned to connect with their community and further their mission.
Client Testimonial
“LMC’s approach to our web strategy and design project was methodical and collaborative. They asked thoughtful questions, led helpful stakeholder meetings, and brought fresh ideas and solutions to the table. From beginning to end, their team did an amazing job and executed everything with a high level of knowledge, creativity, and collaboration.
We love the design, functionality, optimization, and user experience of our new website. A big thanks to Liz & the LMC team for not only bringing our vision to life, but exceeding our expectations on the overall project experience and quality of our new website!”
Madey Ferrell
Communications Director